Design To Grow: How Coca-Cola Learned To Combine Scale And Agility (And How You Can, Too)In Design to Grow, Coca Cola's vice president of Innovation and Entrepreneurship reveals the megabrand's innovative approach to business through design. Scale and agility are essential to every company's success. But large established businesses are in danger of not being able to adapt quickly enough, while even the most nimble startups fail due to their inability to scale. Tomorrow's business winners will be the ones who know how to combine the two.